Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11625
VM0011625Goldmember11625@example.test · +601110011625 · Preferred outlet: OPLUMO Outlet 15
FamilyDelivery
Consent Status
Opted In
Points Balance
3,617
Current loyalty balance
Lifetime Spend
RM 4,522
Across 36 visits
Total Visits
36
Since 2024-08-06
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
164d
2026-04-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,617 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 15
Outlet purchase
2026-04-16 · Member activity · RM 90.75
App session
2026-04-04 · OPLUMO Outlet 15
Points credited
2026-03-23 · Member activity · RM 102.85
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 15
Outlet purchase
2026-02-27 · Member activity · RM 114.95
Points credited
2026-02-15 · OPLUMO Outlet 15
Outlet purchase
2026-02-03 · Member activity · RM 127.05