Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11608
VM0011608Goldmember11608@example.test · +601110011608 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
2,626
Current loyalty balance
Lifetime Spend
RM 3,283
Across 28 visits
Total Visits
28
Since 2024-12-28
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
164d
2026-04-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,626 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 15
Outlet purchase
2026-04-16 · Member activity · RM 104.25
App session
2026-04-04 · OPLUMO Outlet 15
Points credited
2026-03-23 · Member activity · RM 118.15
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 15
Outlet purchase
2026-02-27 · Member activity · RM 132.05
Points credited
2026-02-15 · OPLUMO Outlet 15
Outlet purchase
2026-02-03 · Member activity · RM 145.95