Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11584
VM0011584Goldmember11584@example.test · +601110011584 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
2,756
Current loyalty balance
Lifetime Spend
RM 3,445
Across 39 visits
Total Visits
39
Since 2024-08-09
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
107d
2026-06-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,756 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 8
Outlet purchase
2026-06-12 · Member activity · RM 70.50
App session
2026-05-31 · OPLUMO Outlet 8
Points credited
2026-05-19 · Member activity · RM 79.90
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 8
Outlet purchase
2026-04-25 · Member activity · RM 89.30
Points credited
2026-04-13 · OPLUMO Outlet 8
Outlet purchase
2026-04-01 · Member activity · RM 98.70