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Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

D0

Daniel 01158

VM0001158Gold

member1158@example.test · +601110001158 · Preferred outlet: OPLUMO Outlet 3

App UserFamily
Consent Status
Opted In
Points Balance
2,656
Current loyalty balance
Lifetime Spend
RM 3,321
Across 42 visits
Total Visits
42
Since 2024-08-12
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards

Gold member

★
2,656 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 3
Outlet purchase
2026-08-08 · Member activity · RM 55.50
App session
2026-07-27 · OPLUMO Outlet 3
Points credited
2026-07-15 · Member activity · RM 62.90
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 3
Outlet purchase
2026-06-21 · Member activity · RM 70.30
Points credited
2026-06-09 · OPLUMO Outlet 3
Outlet purchase
2026-05-28 · Member activity · RM 77.70