Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11577
VM0011577Silvermember11577@example.test · +601110011577 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted In
Points Balance
1,536
Current loyalty balance
Lifetime Spend
RM 1,920
Across 32 visits
Total Visits
32
Since 2025-01-12
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,536 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 1
Outlet purchase
2026-07-12 · Member activity · RM 45.00
App session
2026-06-30 · OPLUMO Outlet 1
Points credited
2026-06-18 · Member activity · RM 51.00
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 1
Outlet purchase
2026-05-25 · Member activity · RM 57.00
Points credited
2026-05-13 · OPLUMO Outlet 1
Outlet purchase
2026-05-01 · Member activity · RM 63.00