Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 11576
VM0011576Goldmember11576@example.test · +601110011576 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
3,711
Current loyalty balance
Lifetime Spend
RM 4,639
Across 26 visits
Total Visits
26
Since 2025-04-20
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,711 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 17
Outlet purchase
2026-07-02 · Member activity · RM 120.00
App session
2026-06-20 · OPLUMO Outlet 17
Points credited
2026-06-08 · Member activity · RM 136.00
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 17
Outlet purchase
2026-05-15 · Member activity · RM 152.00
Points credited
2026-05-03 · OPLUMO Outlet 17
Outlet purchase
2026-04-21 · Member activity · RM 168.00