Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11573
VM0011573Goldmember11573@example.test · +601110011573 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,178
Current loyalty balance
Lifetime Spend
RM 3,973
Across 26 visits
Total Visits
26
Since 2025-05-09
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
68d
2026-08-02
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,178 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 14
Outlet purchase
2026-07-21 · Member activity · RM 117.75
App session
2026-07-09 · OPLUMO Outlet 14
Points credited
2026-06-27 · Member activity · RM 133.45
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 14
Outlet purchase
2026-06-03 · Member activity · RM 149.15
Points credited
2026-05-22 · OPLUMO Outlet 14
Outlet purchase
2026-05-10 · Member activity · RM 164.85