Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11565
VM0011565Silvermember11565@example.test · +601110011565 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,269
Current loyalty balance
Lifetime Spend
RM 2,837
Across 21 visits
Total Visits
21
Since 2025-06-05
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,269 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 6
Outlet purchase
2026-05-19 · Member activity · RM 85.50
App session
2026-05-07 · OPLUMO Outlet 6
Points credited
2026-04-25 · Member activity · RM 96.90
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 6
Outlet purchase
2026-04-01 · Member activity · RM 108.30
Points credited
2026-03-20 · OPLUMO Outlet 6
Outlet purchase
2026-03-08 · Member activity · RM 119.70