Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J1
Jason 11530
VM0011530Platinummember11530@example.test · +601110011530 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,204
Current loyalty balance
Lifetime Spend
RM 6,505
Across 35 visits
Total Visits
35
Since 2024-11-26
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
70d
2026-07-31
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,204 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 5
Outlet purchase
2026-07-19 · Member activity · RM 122.25
App session
2026-07-07 · OPLUMO Outlet 5
Points credited
2026-06-25 · Member activity · RM 138.55
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 5
Outlet purchase
2026-06-01 · Member activity · RM 154.85
Points credited
2026-05-20 · OPLUMO Outlet 5
Outlet purchase
2026-05-08 · Member activity · RM 171.15