Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11525
VM0011525Silvermember11525@example.test · +601110011525 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,275
Current loyalty balance
Lifetime Spend
RM 1,594
Across 22 visits
Total Visits
22
Since 2025-05-22
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
127d
2026-06-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,275 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 17
Outlet purchase
2026-05-23 · Member activity · RM 62.25
App session
2026-05-11 · OPLUMO Outlet 17
Points credited
2026-04-29 · Member activity · RM 70.55
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 17
Outlet purchase
2026-04-05 · Member activity · RM 78.85
Points credited
2026-03-24 · OPLUMO Outlet 17
Outlet purchase
2026-03-12 · Member activity · RM 87.15