Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 11510
VM0011510Silvermember11510@example.test · +601110011510 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
1,165
Current loyalty balance
Lifetime Spend
RM 1,457
Across 16 visits
Total Visits
16
Since 2025-10-03
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
101d
2026-06-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,165 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 2
Outlet purchase
2026-06-18 · Member activity · RM 90.75
App session
2026-06-06 · OPLUMO Outlet 2
Points credited
2026-05-25 · Member activity · RM 102.85
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 2
Outlet purchase
2026-05-01 · Member activity · RM 114.95
Points credited
2026-04-19 · OPLUMO Outlet 2
Outlet purchase
2026-04-07 · Member activity · RM 127.05