Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11478
VM0011478Goldmember11478@example.test · +601110011478 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted In
Points Balance
4,233
Current loyalty balance
Lifetime Spend
RM 5,291
Across 35 visits
Total Visits
35
Since 2024-11-23
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,233 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 4
Outlet purchase
2026-07-16 · Member activity · RM 106.50
App session
2026-07-04 · OPLUMO Outlet 4
Points credited
2026-06-22 · Member activity · RM 120.70
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 4
Outlet purchase
2026-05-29 · Member activity · RM 134.90
Points credited
2026-05-17 · OPLUMO Outlet 4
Outlet purchase
2026-05-05 · Member activity · RM 149.10