Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11442
VM0011442Silvermember11442@example.test · +601110011442 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,521
Current loyalty balance
Lifetime Spend
RM 1,902
Across 11 visits
Total Visits
11
Since 2026-02-15
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
56d
2026-08-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,521 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 2
Outlet purchase
2026-08-02 · Member activity · RM 128.25
App session
2026-07-21 · OPLUMO Outlet 2
Points credited
2026-07-09 · Member activity · RM 145.35
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 2
Outlet purchase
2026-06-15 · Member activity · RM 162.45
Points credited
2026-06-03 · OPLUMO Outlet 2
Outlet purchase
2026-05-22 · Member activity · RM 179.55