Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01142
VM0001142Silvermember1142@example.test · +601110001142 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted Out
Points Balance
2,306
Current loyalty balance
Lifetime Spend
RM 2,883
Across 25 visits
Total Visits
25
Since 2025-03-13
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
143d
2026-05-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,306 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 4
Outlet purchase
2026-05-07 · Member activity · RM 90.00
App session
2026-04-25 · OPLUMO Outlet 4
Points credited
2026-04-13 · Member activity · RM 102.00
Win-back campaign delivered
2026-04-01 · OPLUMO Outlet 4
Outlet purchase
2026-03-20 · Member activity · RM 114.00
Points credited
2026-03-08 · OPLUMO Outlet 4
Outlet purchase
2026-02-24 · Member activity · RM 126.00