Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J1
Jason 11410
VM0011410Goldmember11410@example.test · +601110011410 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,868
Current loyalty balance
Lifetime Spend
RM 4,835
Across 40 visits
Total Visits
40
Since 2024-08-24
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
74d
2026-07-27
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,868 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 4
Outlet purchase
2026-07-15 · Member activity · RM 108.75
App session
2026-07-03 · OPLUMO Outlet 4
Points credited
2026-06-21 · Member activity · RM 123.25
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 4
Outlet purchase
2026-05-28 · Member activity · RM 137.75
Points credited
2026-05-16 · OPLUMO Outlet 4
Outlet purchase
2026-05-04 · Member activity · RM 152.25