Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11405
VM0011405Membermember11405@example.test · +601110011405 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
353
Current loyalty balance
Lifetime Spend
RM 442
Across 2 visits
Total Visits
2
Since 2026-08-01
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
353 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 16
Outlet purchase
2026-08-07 · Member activity · RM 134.25
App session
2026-07-26 · OPLUMO Outlet 16
Points credited
2026-07-14 · Member activity · RM 152.15
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 16
Outlet purchase
2026-06-20 · Member activity · RM 170.05
Points credited
2026-06-08 · OPLUMO Outlet 16
Outlet purchase
2026-05-27 · Member activity · RM 187.95