Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 11402
VM0011402Silvermember11402@example.test · +601110011402 · Preferred outlet: OPLUMO Outlet 13
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,143
Current loyalty balance
Lifetime Spend
RM 1,429
Across 12 visits
Total Visits
12
Since 2025-11-23
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
122d
2026-06-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,143 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 13
Outlet purchase
2026-05-28 · Member activity · RM 82.50
App session
2026-05-16 · OPLUMO Outlet 13
Points credited
2026-05-04 · Member activity · RM 93.50
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 13
Outlet purchase
2026-04-10 · Member activity · RM 104.50
Points credited
2026-03-29 · OPLUMO Outlet 13
Outlet purchase
2026-03-17 · Member activity · RM 115.50