Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 11395
VM0011395Silvermember11395@example.test · +601110011395 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,422
Current loyalty balance
Lifetime Spend
RM 1,779
Across 11 visits
Total Visits
11
Since 2025-12-23
Average Order Value
RM 143
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
110d
2026-06-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,422 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 6
Outlet purchase
2026-06-09 · Member activity · RM 107.25
App session
2026-05-28 · OPLUMO Outlet 6
Points credited
2026-05-16 · Member activity · RM 121.55
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 6
Outlet purchase
2026-04-22 · Member activity · RM 135.85
Points credited
2026-04-10 · OPLUMO Outlet 6
Outlet purchase
2026-03-29 · Member activity · RM 150.15