Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 11363
VM0011363Goldmember11363@example.test · +601110011363 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
4,486
Current loyalty balance
Lifetime Spend
RM 5,609
Across 40 visits
Total Visits
40
Since 2024-09-24
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
43d
2026-08-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,486 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 8
Outlet purchase
2026-08-15 · Member activity · RM 90.00
App session
2026-08-03 · OPLUMO Outlet 8
Points credited
2026-07-22 · Member activity · RM 102.00
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 8
Outlet purchase
2026-06-28 · Member activity · RM 114.00
Points credited
2026-06-16 · OPLUMO Outlet 8
Outlet purchase
2026-06-04 · Member activity · RM 126.00