Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 11295
VM0011295Membermember11295@example.test · +601110011295 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
214
Current loyalty balance
Lifetime Spend
RM 268
Across 2 visits
Total Visits
2
Since 2026-09-11
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
10d
2026-09-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
214 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 8
Outlet purchase
2026-09-17 · Member activity · RM 113.25
App session
2026-09-05 · OPLUMO Outlet 8
Points credited
2026-08-24 · Member activity · RM 128.35
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 8
Outlet purchase
2026-07-31 · Member activity · RM 143.45
Points credited
2026-07-19 · OPLUMO Outlet 8
Outlet purchase
2026-07-07 · Member activity · RM 158.55