Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11285
VM0011285Membermember11285@example.test · +601110011285 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
496
Current loyalty balance
Lifetime Spend
RM 620
Across 8 visits
Total Visits
8
Since 2025-12-30
Average Order Value
RM 63
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
157d
2026-05-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
496 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 15
Outlet purchase
2026-04-23 · Member activity · RM 47.25
App session
2026-04-11 · OPLUMO Outlet 15
Points credited
2026-03-30 · Member activity · RM 53.55
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 15
Outlet purchase
2026-03-06 · Member activity · RM 59.85
Points credited
2026-02-22 · OPLUMO Outlet 15
Outlet purchase
2026-02-10 · Member activity · RM 66.15