Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 11275
VM0011275Silvermember11275@example.test · +601110011275 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
1,537
Current loyalty balance
Lifetime Spend
RM 1,921
Across 21 visits
Total Visits
21
Since 2025-04-25
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
172d
2026-04-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,537 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 5
Outlet purchase
2026-04-08 · Member activity · RM 70.50
App session
2026-03-27 · OPLUMO Outlet 5
Points credited
2026-03-15 · Member activity · RM 79.90
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 5
Outlet purchase
2026-02-19 · Member activity · RM 89.30
Points credited
2026-02-07 · OPLUMO Outlet 5
Outlet purchase
2026-01-26 · Member activity · RM 98.70