Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 11269
VM0011269Platinummember11269@example.test · +601110011269 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
5,267
Current loyalty balance
Lifetime Spend
RM 6,585
Across 45 visits
Total Visits
45
Since 2024-05-27
Average Order Value
RM 172
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
73d
2026-07-28
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,267 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 16
Outlet purchase
2026-07-16 · Member activity · RM 129.00
App session
2026-07-04 · OPLUMO Outlet 16
Points credited
2026-06-22 · Member activity · RM 146.20
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 16
Outlet purchase
2026-05-29 · Member activity · RM 163.40
Points credited
2026-05-17 · OPLUMO Outlet 16
Outlet purchase
2026-05-05 · Member activity · RM 180.60