Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11260
VM0011260Membermember11260@example.test · +601110011260 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
612
Current loyalty balance
Lifetime Spend
RM 765
Across 11 visits
Total Visits
11
Since 2026-01-07
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
95d
2026-07-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
612 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 7
Outlet purchase
2026-06-24 · Member activity · RM 53.25
App session
2026-06-12 · OPLUMO Outlet 7
Points credited
2026-05-31 · Member activity · RM 60.35
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 7
Outlet purchase
2026-05-07 · Member activity · RM 67.45
Points credited
2026-04-25 · OPLUMO Outlet 7
Outlet purchase
2026-04-13 · Member activity · RM 74.55