HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N0

Nurul 01125

VM0001125Silver

member1125@example.test · +601110001125 · Preferred outlet: OPLUMO Outlet 4

New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,409
Current loyalty balance
Lifetime Spend
RM 1,761
Across 17 visits
Total Visits
17
Since 2025-07-14
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
164d
2026-04-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
1,409 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 4
Outlet purchase
2026-04-16 · Member activity · RM 99.00
App session
2026-04-04 · OPLUMO Outlet 4
Points credited
2026-03-23 · Member activity · RM 112.20
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 4
Outlet purchase
2026-02-27 · Member activity · RM 125.40
Points credited
2026-02-15 · OPLUMO Outlet 4
Outlet purchase
2026-02-03 · Member activity · RM 138.60