Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11248
VM0011248Silvermember11248@example.test · +601110011248 · Preferred outlet: OPLUMO Outlet 12
High ValueWeekend
Consent Status
Opted In
Points Balance
1,205
Current loyalty balance
Lifetime Spend
RM 1,507
Across 42 visits
Total Visits
42
Since 2024-05-20
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,205 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 12
Outlet purchase
2026-05-16 · Member activity · RM 21.75
App session
2026-05-04 · OPLUMO Outlet 12
Points credited
2026-04-22 · Member activity · RM 24.65
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 12
Outlet purchase
2026-03-29 · Member activity · RM 27.55
Points credited
2026-03-17 · OPLUMO Outlet 12
Outlet purchase
2026-03-05 · Member activity · RM 30.45