Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11237
VM0011237Silvermember11237@example.test · +601110011237 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,637
Current loyalty balance
Lifetime Spend
RM 2,047
Across 16 visits
Total Visits
16
Since 2025-07-21
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
175d
2026-04-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,637 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 1
Outlet purchase
2026-04-05 · Member activity · RM 126.00
App session
2026-03-24 · OPLUMO Outlet 1
Points credited
2026-03-12 · Member activity · RM 142.80
Win-back campaign delivered
2026-02-28 · OPLUMO Outlet 1
Outlet purchase
2026-02-16 · Member activity · RM 159.60
Points credited
2026-02-04 · OPLUMO Outlet 1
Outlet purchase
2026-01-23 · Member activity · RM 176.40