Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11236
VM0011236Goldmember11236@example.test · +601110011236 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,917
Current loyalty balance
Lifetime Spend
RM 4,896
Across 24 visits
Total Visits
24
Since 2025-02-26
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
176d
2026-04-16
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,917 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 17
Outlet purchase
2026-04-04 · Member activity · RM 126.75
App session
2026-03-23 · OPLUMO Outlet 17
Points credited
2026-03-11 · Member activity · RM 143.65
Win-back campaign delivered
2026-02-27 · OPLUMO Outlet 17
Outlet purchase
2026-02-15 · Member activity · RM 160.55
Points credited
2026-02-03 · OPLUMO Outlet 17
Outlet purchase
2026-01-22 · Member activity · RM 177.45