Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11225
VM0011225Silvermember11225@example.test · +601110011225 · Preferred outlet: OPLUMO Outlet 6
FamilyDelivery
Consent Status
Opted In
Points Balance
1,143
Current loyalty balance
Lifetime Spend
RM 1,430
Across 11 visits
Total Visits
11
Since 2025-10-30
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
164d
2026-04-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,143 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 6
Outlet purchase
2026-04-16 · Member activity · RM 80.25
App session
2026-04-04 · OPLUMO Outlet 6
Points credited
2026-03-23 · Member activity · RM 90.95
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 6
Outlet purchase
2026-02-27 · Member activity · RM 101.65
Points credited
2026-02-15 · OPLUMO Outlet 6
Outlet purchase
2026-02-03 · Member activity · RM 112.35