Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11224
VM0011224Membermember11224@example.test · +601110011224 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
293
Current loyalty balance
Lifetime Spend
RM 367
Across 7 visits
Total Visits
7
Since 2026-01-21
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
293 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 5
Outlet purchase
2026-04-27 · Member activity · RM 48.00
App session
2026-04-15 · OPLUMO Outlet 5
Points credited
2026-04-03 · Member activity · RM 54.40
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 5
Outlet purchase
2026-03-10 · Member activity · RM 60.80
Points credited
2026-02-26 · OPLUMO Outlet 5
Outlet purchase
2026-02-14 · Member activity · RM 67.20