Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 11221
VM0011221Membermember11221@example.test · +601110011221 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
247
Current loyalty balance
Lifetime Spend
RM 309
Across 8 visits
Total Visits
8
Since 2026-03-18
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
79d
2026-07-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
247 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 2
Outlet purchase
2026-07-10 · Member activity · RM 25.50
App session
2026-06-28 · OPLUMO Outlet 2
Points credited
2026-06-16 · Member activity · RM 28.90
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 2
Outlet purchase
2026-05-23 · Member activity · RM 32.30
Points credited
2026-05-11 · OPLUMO Outlet 2
Outlet purchase
2026-04-29 · Member activity · RM 35.70