Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11205
VM0011205Silvermember11205@example.test · +601110011205 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,282
Current loyalty balance
Lifetime Spend
RM 1,603
Across 10 visits
Total Visits
10
Since 2026-02-09
Average Order Value
RM 135
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
80d
2026-07-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,282 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 3
Outlet purchase
2026-07-09 · Member activity · RM 101.25
App session
2026-06-27 · OPLUMO Outlet 3
Points credited
2026-06-15 · Member activity · RM 114.75
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 3
Outlet purchase
2026-05-22 · Member activity · RM 128.25
Points credited
2026-05-10 · OPLUMO Outlet 3
Outlet purchase
2026-04-28 · Member activity · RM 141.75