Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11201
VM0011201Goldmember11201@example.test · +601110011201 · Preferred outlet: OPLUMO Outlet 16
FamilyDelivery
Consent Status
Opted In
Points Balance
2,988
Current loyalty balance
Lifetime Spend
RM 3,735
Across 34 visits
Total Visits
34
Since 2024-11-16
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
98d
2026-07-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,988 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 16
Outlet purchase
2026-06-21 · Member activity · RM 75.00
App session
2026-06-09 · OPLUMO Outlet 16
Points credited
2026-05-28 · Member activity · RM 85.00
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 16
Outlet purchase
2026-05-04 · Member activity · RM 95.00
Points credited
2026-04-22 · OPLUMO Outlet 16
Outlet purchase
2026-04-10 · Member activity · RM 105.00