Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01120
VM0001120Membermember1120@example.test · +601110001120 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
437
Current loyalty balance
Lifetime Spend
RM 547
Across 6 visits
Total Visits
6
Since 2026-03-23
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
110d
2026-06-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
437 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 16
Outlet purchase
2026-06-09 · Member activity · RM 66.75
App session
2026-05-28 · OPLUMO Outlet 16
Points credited
2026-05-16 · Member activity · RM 75.65
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 16
Outlet purchase
2026-04-22 · Member activity · RM 84.55
Points credited
2026-04-10 · OPLUMO Outlet 16
Outlet purchase
2026-03-29 · Member activity · RM 93.45