Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11178
VM0011178Goldmember11178@example.test · +601110011178 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,697
Current loyalty balance
Lifetime Spend
RM 3,372
Across 28 visits
Total Visits
28
Since 2025-03-17
Average Order Value
RM 143
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,697 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 10
Outlet purchase
2026-07-04 · Member activity · RM 107.25
App session
2026-06-22 · OPLUMO Outlet 10
Points credited
2026-06-10 · Member activity · RM 121.55
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 10
Outlet purchase
2026-05-17 · Member activity · RM 135.85
Points credited
2026-05-05 · OPLUMO Outlet 10
Outlet purchase
2026-04-23 · Member activity · RM 150.15