Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 11105
VM0011105Goldmember11105@example.test · +601110011105 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
2,926
Current loyalty balance
Lifetime Spend
RM 3,659
Across 44 visits
Total Visits
44
Since 2024-07-03
Average Order Value
RM 68
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,926 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 5
Outlet purchase
2026-08-04 · Member activity · RM 51.00
App session
2026-07-23 · OPLUMO Outlet 5
Points credited
2026-07-11 · Member activity · RM 57.80
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 5
Outlet purchase
2026-06-17 · Member activity · RM 64.60
Points credited
2026-06-05 · OPLUMO Outlet 5
Outlet purchase
2026-05-24 · Member activity · RM 71.40