Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11104
VM0011104Silvermember11104@example.test · +601110011104 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
1,114
Current loyalty balance
Lifetime Spend
RM 1,393
Across 18 visits
Total Visits
18
Since 2025-07-03
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
157d
2026-05-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,114 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 4
Outlet purchase
2026-04-23 · Member activity · RM 67.50
App session
2026-04-11 · OPLUMO Outlet 4
Points credited
2026-03-30 · Member activity · RM 76.50
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 4
Outlet purchase
2026-03-06 · Member activity · RM 85.50
Points credited
2026-02-22 · OPLUMO Outlet 4
Outlet purchase
2026-02-10 · Member activity · RM 94.50