Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 11087
VM0011087Silvermember11087@example.test · +601110011087 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,736
Current loyalty balance
Lifetime Spend
RM 2,170
Across 19 visits
Total Visits
19
Since 2025-10-07
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
43d
2026-08-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,736 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 4
Outlet purchase
2026-08-15 · Member activity · RM 78.00
App session
2026-08-03 · OPLUMO Outlet 4
Points credited
2026-07-22 · Member activity · RM 88.40
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 4
Outlet purchase
2026-06-28 · Member activity · RM 98.80
Points credited
2026-06-16 · OPLUMO Outlet 4
Outlet purchase
2026-06-04 · Member activity · RM 109.20