Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01107
VM0001107Membermember1107@example.test · +601110001107 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
941
Current loyalty balance
Lifetime Spend
RM 1,177
Across 19 visits
Total Visits
19
Since 2025-07-10
Average Order Value
RM 52
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
941 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 3
Outlet purchase
2026-05-18 · Member activity · RM 39.00
App session
2026-05-06 · OPLUMO Outlet 3
Points credited
2026-04-24 · Member activity · RM 44.20
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 3
Outlet purchase
2026-03-31 · Member activity · RM 49.40
Points credited
2026-03-19 · OPLUMO Outlet 3
Outlet purchase
2026-03-07 · Member activity · RM 54.60