Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 11053
VM0011053Platinummember11053@example.test · +601110011053 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
6,676
Current loyalty balance
Lifetime Spend
RM 8,346
Across 44 visits
Total Visits
44
Since 2024-04-04
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
144d
2026-05-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,676 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-18 · OPLUMO Outlet 4
Outlet purchase
2026-05-06 · Member activity · RM 132.75
App session
2026-04-24 · OPLUMO Outlet 4
Points credited
2026-04-12 · Member activity · RM 150.45
Win-back campaign delivered
2026-03-31 · OPLUMO Outlet 4
Outlet purchase
2026-03-19 · Member activity · RM 168.15
Points credited
2026-03-07 · OPLUMO Outlet 4
Outlet purchase
2026-02-23 · Member activity · RM 185.85