Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01103
VM0001103Silvermember1103@example.test · +601110001103 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,787
Current loyalty balance
Lifetime Spend
RM 2,234
Across 45 visits
Total Visits
45
Since 2024-04-06
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
124d
2026-06-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,787 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 16
Outlet purchase
2026-05-26 · Member activity · RM 39.75
App session
2026-05-14 · OPLUMO Outlet 16
Points credited
2026-05-02 · Member activity · RM 45.05
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 16
Outlet purchase
2026-04-08 · Member activity · RM 50.35
Points credited
2026-03-27 · OPLUMO Outlet 16
Outlet purchase
2026-03-15 · Member activity · RM 55.65