Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11020
VM0011020Goldmember11020@example.test · +601110011020 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,524
Current loyalty balance
Lifetime Spend
RM 3,155
Across 37 visits
Total Visits
37
Since 2024-07-08
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
175d
2026-04-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,524 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 5
Outlet purchase
2026-04-05 · Member activity · RM 78.75
App session
2026-03-24 · OPLUMO Outlet 5
Points credited
2026-03-12 · Member activity · RM 89.25
Win-back campaign delivered
2026-02-28 · OPLUMO Outlet 5
Outlet purchase
2026-02-16 · Member activity · RM 99.75
Points credited
2026-02-04 · OPLUMO Outlet 5
Outlet purchase
2026-01-23 · Member activity · RM 110.25