Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 10950
VM0010950Goldmember10950@example.test · +601110010950 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted Out
Points Balance
2,440
Current loyalty balance
Lifetime Spend
RM 3,050
Across 22 visits
Total Visits
22
Since 2025-07-01
Average Order Value
RM 124
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,440 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 3
Outlet purchase
2026-07-02 · Member activity · RM 93.00
App session
2026-06-20 · OPLUMO Outlet 3
Points credited
2026-06-08 · Member activity · RM 105.40
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 3
Outlet purchase
2026-05-15 · Member activity · RM 117.80
Points credited
2026-05-03 · OPLUMO Outlet 3
Outlet purchase
2026-04-21 · Member activity · RM 130.20