Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10919
VM0010919Membermember10919@example.test · +601110010919 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
107
Current loyalty balance
Lifetime Spend
RM 135
Across 1 visits
Total Visits
1
Since 2026-06-07
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
106d
2026-06-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
107 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 6
Outlet purchase
2026-06-13 · Member activity · RM 89.25
App session
2026-06-01 · OPLUMO Outlet 6
Points credited
2026-05-20 · Member activity · RM 101.15
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 6
Outlet purchase
2026-04-26 · Member activity · RM 113.05
Points credited
2026-04-14 · OPLUMO Outlet 6
Outlet purchase
2026-04-02 · Member activity · RM 124.95