Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 10917
VM0010917Silvermember10917@example.test · +601110010917 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,409
Current loyalty balance
Lifetime Spend
RM 1,762
Across 44 visits
Total Visits
44
Since 2024-05-31
Average Order Value
RM 40
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,409 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 4
Outlet purchase
2026-07-02 · Member activity · RM 30.00
App session
2026-06-20 · OPLUMO Outlet 4
Points credited
2026-06-08 · Member activity · RM 34.00
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 4
Outlet purchase
2026-05-15 · Member activity · RM 38.00
Points credited
2026-05-03 · OPLUMO Outlet 4
Outlet purchase
2026-04-21 · Member activity · RM 42.00