Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 10915
VM0010915Platinummember10915@example.test · +601110010915 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
5,056
Current loyalty balance
Lifetime Spend
RM 6,320
Across 43 visits
Total Visits
43
Since 2024-05-07
Average Order Value
RM 123
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
129d
2026-06-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,056 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 2
Outlet purchase
2026-05-21 · Member activity · RM 92.25
App session
2026-05-09 · OPLUMO Outlet 2
Points credited
2026-04-27 · Member activity · RM 104.55
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 2
Outlet purchase
2026-04-03 · Member activity · RM 116.85
Points credited
2026-03-22 · OPLUMO Outlet 2
Outlet purchase
2026-03-10 · Member activity · RM 129.15