Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01091
VM0001091Silvermember1091@example.test · +601110001091 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
1,226
Current loyalty balance
Lifetime Spend
RM 1,533
Across 21 visits
Total Visits
21
Since 2025-06-30
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
106d
2026-06-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,226 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 4
Outlet purchase
2026-06-13 · Member activity · RM 45.00
App session
2026-06-01 · OPLUMO Outlet 4
Points credited
2026-05-20 · Member activity · RM 51.00
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 4
Outlet purchase
2026-04-26 · Member activity · RM 57.00
Points credited
2026-04-14 · OPLUMO Outlet 4
Outlet purchase
2026-04-02 · Member activity · RM 63.00