Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10895
VM0010895Goldmember10895@example.test · +601110010895 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,567
Current loyalty balance
Lifetime Spend
RM 4,459
Across 31 visits
Total Visits
31
Since 2025-03-31
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
17d
2026-09-22
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,567 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-22 · OPLUMO Outlet 16
Outlet purchase
2026-09-10 · Member activity · RM 87.75
App session
2026-08-29 · OPLUMO Outlet 16
Points credited
2026-08-17 · Member activity · RM 99.45
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 16
Outlet purchase
2026-07-24 · Member activity · RM 111.15
Points credited
2026-07-12 · OPLUMO Outlet 16
Outlet purchase
2026-06-30 · Member activity · RM 122.85