Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 10871
VM0010871Silvermember10871@example.test · +601110010871 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,203
Current loyalty balance
Lifetime Spend
RM 1,504
Across 18 visits
Total Visits
18
Since 2025-11-19
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
18d
2026-09-21
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,203 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-21 · OPLUMO Outlet 9
Outlet purchase
2026-09-09 · Member activity · RM 77.25
App session
2026-08-28 · OPLUMO Outlet 9
Points credited
2026-08-16 · Member activity · RM 87.55
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 9
Outlet purchase
2026-07-23 · Member activity · RM 97.85
Points credited
2026-07-11 · OPLUMO Outlet 9
Outlet purchase
2026-06-29 · Member activity · RM 108.15