Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 10815
VM0010815Membermember10815@example.test · +601110010815 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
650
Current loyalty balance
Lifetime Spend
RM 813
Across 5 visits
Total Visits
5
Since 2026-07-27
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
2d
2026-10-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
650 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-07 · OPLUMO Outlet 4
Outlet purchase
2026-09-25 · Member activity · RM 99.00
App session
2026-09-13 · OPLUMO Outlet 4
Points credited
2026-09-01 · Member activity · RM 112.20
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 4
Outlet purchase
2026-08-08 · Member activity · RM 125.40
Points credited
2026-07-27 · OPLUMO Outlet 4
Outlet purchase
2026-07-15 · Member activity · RM 138.60